Liveblogging Blogher: Building Your Blog and Site Traffic

Technical Tools To Build Traffic
Site description: "Grabbing an audience and keeping them engaged is enhanced by technical
know-how. We’re going to help you get some, including how to use
syndication to your best advantage, and a little DIY search engine
optimization. This is a reprise of what was one of our most popular
sessions at BlogHer Business in March, featuring, once again, Elise Bauer and Vanessa Fox."

The Top 5 Ways to build traffic:

  1. Link out to other bloggers
  2. Leave comments on their sites
  3. Plan and participate in blog events
  4. Contribute to the community
  5. Participate in social networks (put your blog in your profile)

Elise also shared a number of site design tips:

  • Image size (ideally under 15.5K each)
  • Page length and size (try to keep under 100k)
  • Font size (must be readable)
  • Reduce clutter
  • Color backgrounds (avoid for main text, too hard to read)
  • Search bars (have them up top where people can see them)
  • Categories (categorize your entres)
  • Multiple browsers
  • Screen resolution
  • Broken links (find and fix them)