Yesterday I gave a presentation on emerging trends in marketing to a group of over 100 executives in Washington DC. Key topics covered were:
- The Evolution of Marketing
- How “Web 2.0” Is Affecting Business Relationships – The Customer Is In Control
- Marketing Tactics – Offline, Online
- Viral Marketing Ethics and Best Practices
- Social Networking As A Community Marketing Component
If you’re not able to view the embedded slides above, you can also find the slide deck here.