Our friend and WOM guru Andy Sernovitz is hosting a small-group word
of mouth marketing seminar. Usually he only does private training for
companies at a very large price, so this is a rare chance for 50 people
to get the best introduction to word of mouth that there is.
We’ve arranged for a $250 discount for our clients and friends. Use code "welovecerado" when you register.
This is a very practical, hands-on course. Here’s what’s happening:
- Master the five steps of word of mouth marketing
- Construct an action plan that your company can start using the very next day
- Get the same training that big corporations (Microsoft, TiVo, eBay) have received — for a fraction of what they paid
- Know how to translate word of mouth marketing into real ROI
- Participate in an active, intense day of practical brainstorming (not boring theory)
- Learn from Andy Sernovitz, the guy who literally wrote the book on word of mouth marketing
Andy promises you will learn a repeatable, proven marketing
framework that is easy to execute, affordable, and provides measurable
results within 60 days. Besides, he’s a great guy. And it’s in Chicago. (If you’re going and you’re not from Chicago, drop me a note…there are a bunch of killer places for food and fun that are off the beaten tourist path that I can point you toward.)
More information: http://events.gaspedal.com
Word of Mouth, Chicago: July 30 and September 4