Earlier this year, Success Magazine contacted me to be on a panel that was doing a "business make-over" of a social networking startup. The members of the panel were given background on the startup, their financials and plan, and current activities. The company’s name was Dwela, and this was the setup:
"When two thirtysomething cousins had the idea to create an online networking site for home industry professionals, Dwela.com was born. But will their plan to be the MySpace of the home succeed?"
It was a lot of fun to participate; thanks again to Success Magazine for the opportunity. Read the article here.