Back in March, I had the opportunity to chat for an hour or so with Mark Woollen from Oracle and Anneke Seley from PhoneWorks around topics related to how customers and sales teams interact at a time when the customer is increasingly in charge of the dynamics of the relationship. A bit of presentation bits at the beginning, and then the balance of the hour is Q&A with the participants on the webinar. Here ’tis:
(Disclosure: The Customer Collective is a customer of Cerado)